マイブログ リスト

2011年3月3日

Mitsubishi Evo is dead...

The Evo is a legend and soon it will be history. According to Gayu Eusegi, head of global product development for Mitsubishi, the Lancer Evolution X will be the last Evo the Japanese automaker ever builds. Eusegi says the move is part of a shift in strategy to put the company's product focus and ethos on leadership in EV technology.

Despite the Evo's huge popularity, Mitsubishi apparently isn't scared of the step and says it's confident that consumers will glom on to the idea and rally behind the brand (... I am not so sure about that). According to a past report, Mitsubishi will be bring a green diesel sports sedan to the market in 2013.

Eusegi killed dead any notion that the brand would roll out a performance-oriented hybrid as well. "Maybe the world can change, and maybe someday we can do a motor race by electric vehicles. Maybe then we can enter the market again," he said.

[Source: Autoblog; Source of photo: Best Car]

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